Our Camrose, Our Future: Downtown Urban Design Framework

Public engagement was a key component of the Urban Design Framework (UDF) project and was undertaken in two phases. Phase One focused on understanding community perceptions, priorities, and aspirations to help inform the initial development of the UDF. Engagement activities included a downtown walking tour, an in-person workshop, and a community survey.

Phase Two focused on refining the draft UDF through an additional public survey. The key findings from the two phases are summarized in the What We Heard Report. Overall, the engagement project helped validate the framework’s direction, with the feedback received directly informing and shaping the recommendations and design guidance included in the final UDF.

We would like to thank everyone who participated in the public engagement process for the UDF project. Your input has played an important role in shaping the final framework, and we look forward to implementing the UDF as we continue to enhance and revitalize Downtown.

View the "What We Heard Report" here.

Downtown’s future is taking shape — and your feedback is helping guide the way.

Since January 2026, the project team has gathered input from the community, interest holders, City administration, and Council. A draft UDF has now been prepared.

This survey is intended to:

• Confirm the draft reflects community priorities for downtown Camrose
• Gather feedback on proposed ideas for how downtown should look and feel
• Identify what matters most, including character, streets, public spaces, and future development

From June 22 to July 3, complete the survey and tell us how downtown should grow and evolve.

Your input today helps shape downtown for years to come. Click here to share your feedback!

Thank you to everyone who took part in the Downtown Design Survey.

By participating in the survey, residents were able to share their ideas about how downtown should look, feel, and function—from public spaces and streets to future development. This valuable input will help guide design directions and future improvements in the downtown area.

The survey findings are now available to view. Read the summary to learn what we heard from the community and the themes that emerged.

Click here to read the survey findings.

Residents are invited to participate in a survey to share ideas about how downtown should look, feel, and function. From public spaces and streets to new development, your input will help guide future design and improvements.

The online survey is open January 20 to February 10.

As part of the survey, you’ll see images from other cities to help spark ideas and be asked to share your preferences.

Click here to take the survey and help shape downtown’s future.

Thank you to everyone who joined us for the Downtown Urban Design Framework Walkabout and the Workshop!

From exploring our city streets together to sharing ideas and insights at Elk’s Hall, your input will help shape a vision for a more vibrant, inclusive, and welcoming core area.

We appreciate everyone who took the time to participate and share their thoughts on how our community can continue to grow and thrive. Keep an eye out for more engagement opportunities as the project moves forward—there will be more chances to share your ideas and help shape the future of our city centre.

Here are a few moments from both events!

On October 29, we’re inviting downtown business owners, landowners, developers and downtown residents to join a Walkabout or Workshop to share your ideas and help guide the UDF. Register here.

Stay tuned for upcoming public events and project updates!

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